About Unamari

Passion for Everything Equestrian

At Unamari, we don’t just develop riding gear - we live and breathe the equestrian lifestyle. We know the feeling of early mornings in the stable, the smell of fresh hay, and the unbreakable bond between you and your horse. That’s why everything we create is designed with love, passion, and a deep understanding of what it means to be a rider. Whether you’re out on the trails, training for your next competition, or simply spending time with your horse, we’ve got you covered with gear and clothing that’s made to support you as a rider, protect your horse, and enhance performance.

House of Brands - A Legacy of Craftsmanship

Unamari is proudly part of Eldorado, a family-owned company with over 20 years of experience in equestrian innovation. Based in Haderslev, Denmark, we’re driven by one clear mission: to craft stylish, durable, and high-performance gear that elevates every moment with your horse - whether you’re riding or spending time in the stable. As the only webshop offering the complete range, Unamari is owner, developer, and designer of trusted brands like Catago, HorseGuard, and Equipage, delivering everything you and your horse need directly from us to you.

Designed by Riders, for Riders

We believe that the best riding gear comes from those who truly understand what it means to be a rider. Our in-house design team works closely with top riders and trainers to develop products that are stylish, practical, and built to last. Every piece is tested to ensure it supports both horse and rider in comfort, durability, and performance - so you can focus on what truly matters: the time and connection with your horse.

Innovation That Puts Your Horse First

Your horse’s well-being comes first, always. That’s why we continuously push the limits of equestrian innovation. In 2015, we introduced Catago FIR-Tech (Far Infrared Radiation), a groundbreaking product line designed to improve comfort and performance for horses, dogs, and even humans. And every year, we launch two new collections for Catago, HorseGuard, and Equipage, continuously evolving to meet the needs of every young and experienced rider.

Matching Your Passion, Every Step of the Way

We know that every rider is unique, and so are the horses we love. That’s why our collections cater to everyone - from the ambitious competitor to the dedicated leisure rider, from young horse girls to seasoned equestrians. 

Catago delivers technically advanced products for both horse and rider, prioritizing comfort and performance. Equipage blends modern essentials with functionality in riding apparel for everyday wear and competition. HorseGuard provides a wide range of reliable gear and accessories for horses with Equipage and HorseGuard being designed well-connected in colours and styles to ensure horse and rider are always matching.

Since 2024, we’ve also been the official supplier of Catago apparel to the Danish and Norwegian national dressage and show jumping teams, bringing elite-level quality straight to our top athletes.

More Than a Sport – A Way of Life

For us, riding is more than just a sport - it’s a lifestyle. It’s about the joy of being in the stable, the thrill of a perfect ride, and the deep connection between horse and rider. That’s why everything we create is made with care, expertise, and a love for the equestrian life. Whether you’re training, competing, or just spending time in the stable, Unamari is here to support you every step of the way.